Diversity is an organizational priority set by our Chairman. We believe that the more our company—including all levels of our workforce, our franchisees and our suppliers—reflects and engages the global marketplace in which we operate, the more we'll be able to satisfy our customers. We do that with a "Believe in All People" attitude. We trust in positive intentions and believe everyone has the potential to make a difference. We actively seek diversity in others to expand our thinking and make the best decisions. We coach and support every individual to grow to their full capability.
Progress in our diversity initiatives is a business priority and the work of everyone in our system. Each of our Brands sponsor leadership initiatives focused on recruiting and developing high-potential diverse talent. Additionally, part of increasing diversity is engaging our people in the discussion to build know how and gain commitment. In 2012, we hosted 30 companies, 15 educators and more than 80 Yum! leaders in two Diversity Experience Sessions to drive positive impact throughout Yum! and in the broader community.
Diversity and Inclusion is about unleashing the power of people! Creating an environment where ALL people feel valued and supported, allows the focus to be on the work that leads to more engagement, innovation, execution and positive business results.
Recruitment and Retention
Yum! has a highly intentional recruitment program with a goal of 50% diverse candidate identification. It focuses on:
- Hiring top, diverse talent post MBA and early in their careers via the Management Leadership of Tomorrow Institute
- Building dynamic, and robust partnerships with the National Society of Hispanic MBAs (NSHMBA), the National Black MBA Association (NBMBAA), the National Association of Women MBAs (NAWMBA), the Women's Foodservice Forum (WFF), and the Multicultural Foodservice and Hospitality Alliance (MFHA)
- Leveraging online business networking tools (i.e., LinkedIn), including minority sites, to communicate our job openings to key diversity groups and associations
More than 76% of our U.S. Company operations hires in 2012 were either women or minorities, while 40% of our Director level hires were women. In YRI, women held 29% of Director-level and above positions in 2012, up from 24% in 2011.
Our goal is to continue developing and increasing female leadership across the organization with emphasis on the General Manager representation in our international business. In 2012, we created and executed temporary international assignments for female associates to build know how, capability and bench talent strength. Yum! Restaurants International Chief People Officer Misty Reich set a bold goal of developing 15 females for leadership positions within the YRI organization and is committed to doing so using breakthrough methods and experiences.
Since 2012, we have hired and/or promoted three female General Managers to run our YRI business units. To ensure this positive progress continues, we have developed a pilot program for General Manager development that will create a strong diverse talent bench.
Diversity is also a standing part of our quarterly Business Reviews. We focus on providing robust growth opportunities through broadening experiential and developmental assignments. In 2012 we focused on building learning experiences that increase our multicultural competency, improve our communication skills, build better teams and drive creativity and innovation. Yum! has become an active partner in the Diversity Connections Consortium, a network of diversity practitioners based in Dallas, Texas who meet regularly to discuss diversity best practices. And in Kentucky, Yum! helped to start the Louisville chapter of MBA Women International with one of our executives serving as the chapter's first President.
Our franchisees are as committed to diversity, and in some cases are blazing a trail for women in their own markets. The Americana franchise group in the Middle East was the first restaurant company to employ women in the back of house in Saudi Arabia. Americana also staffs call centers in Riyah and Jeddah with women.